Sebastian Thostrup

Software Sales Leader
IBM Watson Marketing

Sebastian Thostrup is the Software Sales Leader for Nordic for IBM Watson Marketing. He has more than 10 years of successful sales and leadership experience in a variety of high value B2B software and solutions markets, including digital marketing and SaaS.

With a pragmatic approach, he understands the complexities and challenges of defining an automated marketing strategy for a business, and ultimately implementing effective automated marketing campaigns that drive conversion, increase customer value, engender loyalty and provide relevant messages at the right time and in the right channel be that email, SMS or mobile push notifications.

Jeremy Waite

IBM Watson Marketing

Jeremy is an evangelist for IBM Watson Marketing, where he talks about marketing trends and how cognitive systems like IBM’s Watson will revolutionise the future of marketing. Jeremy has been voted the most influential person on twitter for #BigData and one of the top 30 digital marketers globally. In previous roles he has been the Head of Strategy for Salesforce Marketing Cloud and the Head of Social Strategy for Adobe Marketing Cloud. Jeremy is currently writing UBERNOMICS ~ the story of the world’s fastest growing tech company.

Justis Saayman

Strategic Marketing Consultant
IBM Watson Marketing

As a Managing Consultant at IBM Watson Marketing, Justis assists clients with the planning and execution of advanced marketing strategies or the management of integration projects to maximise marketing output. Essentially, he assimilates the marketing strategies of his clients to advise on strategically sound campaigns and hypothesis driven testing programs to achieve statistically significant results. The majority of his work revolves in understanding the client and maximising the effect of any and all marketing touch points be it e-mail, social, web or traditional marketing efforts.