Working with creative industries is always a great opportunity to push the limits of technology.
In October 2010, StreamUK streamed the first live showcase for Blackbox, a creative project managed by The Roundhouse Camden.
Stream MP (the leading online video platform) was used to stream live video onto the Blackbox MySpace page, generating an online audience that would have filled Wembley Stadium.
The first 10 minutes generated over 40,000 viewers whilst social media was used as an intermediary tool to guide information and send broadcast notifications.