Five Things To Look Forward To At #FigDigConf

by Gillian Ingram Figaro Digital

Our winter conference is finally upon us! Whether you’re arriving braced with projects and questions, or just looking to learn more about the latest trends shaping the industry, here are some of the goodies you can expect tomorrow.

1. Top Brands

We are delighted to be hosting knowledgeable marketers from top brands, such as LinkedIn, John Lewis, TUI Group, Godrej and Oxfam, who will share the secrets of their most successful strategies. Whether you’re from a B2B, B2C or a non-profit brand, our diverse agenda will have real actionable examples for you to sink your teeth into.

2. Expert Agency Know-How

Our insightful agency partners will be sharing their valuable experience to shed light on the areas challenging the industry today. Top brains from across the industry (with a combined experience of over 140 years!) will present case studies and research, reflecting on the state of the industry in 2017 and the direction marketers will need to take in the coming years.

3. Insight On The Latest Trends

We are covering a lot of ground at this year’s conference, dividing our content into four core content pillars: brand & creative; AI, machine learning & automation; search, social & content; and customer experience. How can we keep up with the changing expectations of the digital consumer? What is the potential for AI to impact your business? Learn the tricks that can differentiate your social content to stick out from the rest, and discover how incorporating UX and marketing teams can score big wins.

4. Fantastic Networking Opportunities

With a senior audience mix (over 80 per cent are Heads of Digital Marketing or above) and a diverse range of industries represented, you’re sure to gain a rich array of new ideas. Join us in the Osler room to discuss the day’s thought-leadership during our networking breaks, and don’t forget to share your thoughts and pictures on Twitter using #FigDigConf.

5. The Value Continues Online

And in true Figaro Digital Style, the event doesn’t finish with our networking drinks! Go to our website to find exclusive interviews with our speakers, find more case studies and comment from our sponsors, and re-watch the presentations as soon as they’re uploaded. Want to find out more about our sponsors? Ask the Figaro Digital team to set you up with an introduction.

 

We look forward to welcoming you to the Royal College of Physicians tomorrow! Read the agenda and find out more about our speakers here.