Press Release
Mutually beneficial partnership enables IP geolocation data providers to boost reach for clients London, UK, 29th September 2017: Leading IP geolocation and intelligence providers Digital Element and the Geolocation Technology...
Article
Behavioural Targeting, Consumer Behaviour • March 31, 2020
Charlie Johnson, VP UK and Ireland at Digital Element, explains how to use consumers’ IP geolocation for better personalisation. Marketers constantly strive to personalise messaging to drive engagement. Studies have...
Press Release
Media technology specialist supports Digital Element in providing IP geolocation technology to enforce geographic media rights globally. Digital Element, the global IP geolocation data and services provider, has announced that...
Article
Campaign Management, Data • July 8, 2021
Andy Ashley, International Marketing Director at Digital Element, explains how geolocation data can open possibilities for creative marketing campaigns. There’s no shortage of advice on how businesses should innovate their...
Press Release
Global native advertising platform, Taboola, chooses leading IP geolocation technology provider to increase accuracy of its geolocation services worldwide and provide more granular geographic targeting options for its customers ...
Article
Data, Digital Marketing • January 28, 2021
Andy Ashley, International Marketing Director at Digital Element, discusses the many uses of IP geolocation data. Understanding and connecting with audiences is a vital ingredient of business success. But in...
Press Release
Specialist device detection provider selects industry-leading IP intelligence technology to further enhance global product offering. London, UK, 17th September 2020: Digital Element, the global IP geolocation data and services provider,...
Press Release
Industry-leading IP geolocation data provider selected to increase contextual relevance of premium native video advertising London, UK, 10th March 2016: Digital Element, the leading provider of IP geolocation technology, today...
Press Release
Industry-leading IP geolocation intelligence utilised to increase advertising targeting capability. Digital Element, the global IP geolocation data and services provider, has today announced that expert performance marketing and traffic monetisation...
Article
Affiliate Marketing, Analytics • January 12, 2017
...Founded in 1999, Digital Element is the industry pioneer of IP geolocation technology, and its NetAcuity technology has revolutionised the IP geolocation space. By combining IP routing infrastructure analysis with...
