686 search results for "Display Advertising"

Case Study

BrandAlley

...CRM data, they turned to real-time technology for help. The result? They achieved unprecedented ROI from its display advertising campaigns Brief BrandAlley, one of the third-largest private sales websites, approached...

Article

Digital Marketing • January 4, 2014

Ad Value

...they wanted to create more categories, but it’s also because advertising agencies are saying, ‘Are we even advertising agencies anymore? Aren’t we just creating stuff which is sometimes advertising, but...

Article

Pay Per Click • September 1, 2017

What is Programmatic Advertising? The Basics

...advertising spaces across the web and automates the process using specific targeting information on a demand-side platform (DSP) and display adverts. Generally, programmatic advertising can be categorised as one of...

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