Article
Apps, Behavioural Targeting • October 13, 2020
...that becomes the centre of a successful digital transformation strategy, and our apps deliver this in a number of different ways. The Role That Apps Play in Digital Transformation Connecting...
Article
Content Management, Mobile • September 16, 2015
...mobile-friendly websites rank better in mobile search. The latest development is the increase in use of apps. Apps are pieces of software that run on a mobile device. Because they...
Article
Apps, Data • May 11, 2018
...who has the best discount code for your chosen restaurant? We’ve become used to using apps for everything; personal fitness, banking, ordering pizza, submitting meter readings and of course, playing...
Article
Apps, Customer Experience • April 19, 2021
...businesses shift toward omnichannel marketing to amplify their brand and enhance the overall customer experience, with apps playing a significant role. According to Statista, there are 3.8 billion smartphone users...
Article
Ecommerce, Mobile Apps • October 6, 2015
...Apple Special Event showcased demos of quite a few new apps, but one that stood out came from New York fashion brand GILT. The way the app looks and works...
Article
Mobile, Mobile Apps • October 24, 2016
...towards their own smartphone applications, we take a look at how mobile marketing has changed forever. We’re App Happy There’s no doubt that mobile apps have dominated social media usage...
Article
Mobile Apps • September 8, 2015
Research conducted by Teradata has revealed that the top 50 online retailers (by turnover) are missing opportunities to incentivise shoppers through their mobile apps Just 56 per cent of the...
Press Release
...universities and media companies can easily repurpose existing content, empowering marketers and designers to create immersive apps, without writing code. These apps can be targeted at internal audiences or made...
Article
Digital Marketing • September 20, 2016
Live streaming offers consumers a unique immersion into brand culture, and can often feel like an exclusive invitation to a landscape that once was unobtainable. Early last year, Twitter announced...
Article
Apps, Augmented Reality • August 2, 2018
...laptops and tablets. At the moment augmented reality apps are designed to be used on a smartphone. While this is less of an issue for augmented reality shopping apps like...