This is Figaro Digital

We host seminars, conferences and summits dedicated to the latest developments in digital marketing. We also publish a magazine packed with interviews and case studies. We help marketers from brands and agencies learn and connect.

The Figaro Digital Digest: 22nd September 2017

From eye tracking research on how people view mobile ads to a report on which celebrity searches are most likely…

The Met Office: Building the Brand through Weather Storytelling

Established in 1854, the Met Office has a long history of being a weather forecasting service focused on science and…

Dispatches for the Media War Zone

If you’ve ever wondered what the war between man and machines might look like – and which side, you’ll back…

The Advent Of Subversive Shopping

For as long as humans have been consumers, we’ve all loved to get a good deal. Holding out for a…

Is Your Pursuit Of ROI Getting In The Way Of Profit?

At a Google training session for Junior PPC executives, a question was asked about the relative importance of Profit, Return…